20 DAYS AGO • 1 MIN READ

What should you charge for that social media content job?

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The Creative Standard

A weekly newsletter on building predictable income through systems and long term thinking.

Most creatives guess their rates...
A number feels right, they send it, and then spend the next 48 hours wondering if they went too low or too high or if the client is about to ghost them.

It doesn't have to work that way.

The Creator Pro Calculator is a professional rate calculator built specifically for social media content creators.
Something built from the ground up for photographers and videographers who produce content for brands.

Here's what makes it different.

It analyses the gap between your audience and the brand's. You enter your follower counts and theirs. The calculator reads the difference and tells you exactly how much leverage you have in the negotiation. If their audience dwarfs yours, a collab discount makes sense and it tells you how much. If yours is bigger, it tells you to hold your rate or charge a premium.

Most creatives never think about this. They just take whatever the brand offers.

Beyond that, you put in the full scope of the job. Photos, videos, shoot time, edit time. Usage rights, licensing duration, ad usage, exclusivity. Whether it's rush delivery. Whether the brand will tag you or run a full collab post.

It outputs three rates. A discounted rate for when they push back hard. A standard rate benchmarked to industry data. A premium rate for large brands.

Then it shows you the full breakdown. So you know exactly what you're charging for and why.

You also get access to three other tools at the same time:

The Business Dashboard: A view of your revenue, expenses, and where your business stands.
The Pricing Calculator: Build accurate quotes for any job and figure out your true hourly rate.
The Income Allocation Calculator: Once the money comes in, this tells you exactly where it should go.

To unlock everything for free, go here:

https://tools.consistentcreative.com

Just enter the same email address you're reading this on. Instant access, lifetime use.

Hope it's useful.
Mitch

P.s. Hit me back if you find any bugs or if you've got improvement/feature suggestions!


The Creative Standard

A weekly newsletter on building predictable income through systems and long term thinking.